It's how you make them feel
I saw this great quote on the Fast Company blog in a post entitled "Leading Ideas: It's Not Your Words":
"They may forget what you said, but they will never forget how you made them feel." -- Carl W. Buehner (1898-1974) Mormon leader, businessman and authorThis is well worth considering, whether you are making a formal presentation or simply meeting someone who might turn into a future customer or partner.
The rest of that post is worth reading as well.
-- Jack Krupansky